Coach Swogger changed face of Altoona basketball

By Jim Lane, For the Mirror

 May 12, 2006, Altoona Mirror

Fierce competitor. Hard worker. Disciplinarian. Fundamentally sound.

Those are some of the traits that John Swogger’s former players use to describe their coach, who is being inducted into the Blair County Sports Hall of Fame with the Class of 2006.

Over a span of 12 seasons, 1968 through 1980, Swogger was head boys’ basketball coach at Altoona Area High School. During his tenure, the Mountain Lions compiled a record of 238-77 and won nine District 6 championships.

“I was fortunate to come up under a coach like Coach Swogger,” said Johnny Moore, who went on to an outstanding NBA career with the San Antonio Spurs. “I wasn’t the biggest or strongest or most talented, but my ability, fundamental skills and work ethic were because of him.

“I’m eternally grateful for what he deposited into my life,” said Moore, a 1994 Blair Hall inductee.

Swogger’s teams of the early 1970s, with Billy Moore clearing the boards and Larry Betar as the point guard on the break, changed Altoona’s reputation from being primarily a football school.

“That was the epitome of what the fast break was supposed to look like,” said Moore, who became the Lions’ point guard a couple of years later. “They had a great rebounder, a great point guard and guys who could fill the lanes.”

Swogger’s fast break became known statewide, and the Lions were notorious for piling up big scores against quality opponents. The Jaffa Mosque was filled most nights the Lions were in town.

“We worked hard on defense,” Swogger said, “but I was an offensive-minded coach. We played 94 feet. Get the ball, get it up, and run, run, run.”

Even though he loved the fast-tempo style, Swogger was known for keeping a tight rein on his players. Besides basketball, Swogger had success as a handler of beagle dogs and professional baseball player. He finished several champion beagle dogs and played a year in the Cleveland Indians farm system.

He says his success in those endeavors made him push his players to be their best.

“Sometimes I wonder how the kids played for me,” he said, laughing. “I never did anything to humiliate them. I wanted them to become the best players they possibly could be, and I handled them all differently. I think discipline and winning go hand in hand.”

Larry McAleer was a guard on Swogger’s teams in the early ’70s. As a junior, he was on the team that upset PIAA favorite Penn Hills in the playoffs, and, as a senior, his team lost to Ringgold and Joe Montana in the playoffs at the Civic Arena.

“He was a disciplinarian,” McAleer said. “He got the most out of every player. He was so fundamentally sound. He had an aura about him. It might not be a good comparison, but he was like Bobby Knight at the high school level. He was demanding, well prepared and put his whole effort into winning.”

Following a 27-3 record and District 6 title, Swogger began feeling some burnout, and he retired after the 1979-80 season.

“Maybe I should have stayed longer,” he said. “If someone on the board or administration had suggested that I gut it out for a couple more years, I might have.”

Although he’s been out of the coaching ranks for several years, Swogger, now 70, is still active. He’s worked as athletic director and basketball director at the Summit Tennis & Athletic Club for the past 12 years, organizing and supervising leagues, and he still gives private lessons.

“I enjoy the kids, and I still love high school basketball,” he said. “It’s a part of me and always will be.”